• Execute photo research to support concept rig development and seasonal inspiration.
• Research/create new print/pattern ideas that support the seasonal conceptual message.
• Support brand creative team in creating graphics for t-shirt designs, embroideries, prints, appliques, patches, and branded trims for apparel/accessories based on seasonal themes.
• Partner with the brand creative team with developing graphics for packaging, hangtags, labels, etc.
• Color-up seasonal Illustrator 2D sketches to capture desired color/pattern/print as directed by the product design team or creative director. Focus will be on the styles that are pattern/print focused.
• Create conceptual stat layouts each season.
• Execute production ready artwork for both allover/engineered fabric prints that supports the design esthetic desired and meets the mill/printers’ limitations and RL legal requirements.
• Ensure all graphic artwork files are production ready. Collaborate with the product design team on sizing, colorways and placement of logos and prints.
• Support the product design/PMT teams in reviewing incoming strike-offs/submits and provide guidance to ensure desired finished garment execution will be achieved.
• Set up files in Sketch/Figma for web design.
• Support brand creative team with creating/developing imagery for showroom presentations.
• When needed execute fashion illustrations during the seasonal women’s concept phase.
• Responsible for asset organization so brand history is maintained, and files can be easily referenced.
• Keep awareness of current design trends and techniques in the marketplace.
• Prepare physical / digital presentations as requested.
• Assist in special projects as needed.
