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Ref #
W175976
State/Region
Kowloon
Department
销售规划 （商品采购）
地点
Hong Kong SAR
City
Tsim Sha Tsui

COMPANY DESCRIPTION

Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands.

At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

ESSENTIAL DUTIES & RESPONSIBILITIES

1) Support the development of the range within brand DNA and financial target: 

  • Analyze past sales to support the development of the new season strategy 
  • Work with the division manager to determine the optimum way to invest OTB by class 
  • Build the range based on the past season best seller, full price trends & regional needs 
  • Identify new opportunities and work with the Corporate merchandising & sourcing to include the new product in the range 
  • Work closely with the US & the EU teams to leverage on their buying strategy and their experience 
  • Present the range to the management to validate the buy 
  • Post-buy, develop and present a seasonal hand-off to communicate the seasonal hand-off to communicate the seasonal strategy to the retail and visual merchandising team 

2) Ensure smooth and timely execution of the buy: 

  • Upon range confirmation take the lead on buy execution 
  • Determine pricing based on full price pricing structure 
  • Analyze and determine size curve by market 
  • Ensure orders are place accurately and on time 
  • Manage relationship with the sourcing department

3) Manage business in season in collaboration with planning & allocation 

  • Track receipt to ensure that seasonal deliveries will arrive in the store on time 
  • Produce and analyze selling reports and provide markdown recommendations 
  • Present a business summary on a weekly basis to the Buying and Planning management to discuss key business highlights, risks and opportunities, product best and worst performance and propose any required action 
  • Work with key partners to ensure the execution of the sales strategy 
  • Work closely with the retail team in order to understand the business trends and customer expectations 
  • Collaborate with visual merchandising team to build seasonal guidelines and ensure that the assortment is present on the floor as planned. 
  • Work closely with planning team to build seasonal strategy, invest OTB and determine markdown and promotional strategy 
  • Communicate with allocation to ensure assortment is delivered on time and that key items are always on the floor with sufficient depth

EXPERIENCE, SKILLS & KNOWLEDGE

  • Proficient communication skills in English, Cantonese and Mandarin (written and verbal)
  • To demonstrate an ability to operate independently within set business goals, working closely with senior business partners 
  • Remain driven when faced with challenging trading positions and/or directives from senior management 
  • Good communication skills in English both upwards to Senior Management and laterally to business partners both internal and external 
  • Computer proficient in Excel, Word and PowerPoint
  • Curious, willing to develop and solution-oriented 
  • Highly organized and the ability to prioritize team work schedule based on broader business requirements 
  • Strong analytical skills and ability to identify commercial opportunities based on analysis produced 1+ years retail merchandising buying related experience 
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