COMPANY DESCRIPTION
At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.
POSITION OVERVIEW
Role Mission
Drive profitable, sustainable growth across UK Wholesale Menswear accounts by owning seasonal launches, reorders, budgets, and brand execution.
Role Overview
We are seeking a commercially strong, Key Account Manager to lead key UK B&M accounts.
The role owns sell-in, budgets, forecasts, sell-out, and trading across seasonal and reorder business while maintaining luxury brand standards.
You will manage competing priorities in a fast-paced environment while delivering results with accountability, collaboration, and a passion for luxury menswear.
Reporting Line
· Direct Line Manager: Menswear Sales Manager
ESSENTIAL DUTIES & RESPONSIBILITIES
Key Responsibilities
Commercial & Trading Ownership
• Own budgets, forecasts, and commercial performance
• Deliver seasonal launches and in-season reorder results
• Lead in-season trading, driving sell-out, stock health, and reorders
• Own sell-out reporting for weekly and monthly trade reviews
• Track trading terms and seasonal investment against budgets
• Partner with Customer Operations to ensure on-time delivery and speed to market
Product & Brand Guardianship
• Own product presentation and storytelling across accounts
• Lead customer appointments on seasonal ranges and reorder plans
• Protect brand standards across online merchandising, content, and storytelling
• Support retail teams with product training and salesmanship
• Conduct regular store visits across the account base
Stakeholder & Buyer Collaboration
• Build strong relationships with buyers and key stakeholders
• Partner with the Buying Team to shape assortment and reorder strategy
• Work cross-functionally with Brand, Marketing, Business Development, and Op
EXPERIENCE, SKILLS & KNOWLEDGE
Experience & Capabilities
- Solid experience 3-6 full strategic cycles experience in digital wholesale, key account management, e‑commerce, or commercial roles, ideally within luxury or premium fashion
- Strong menswear product affinity and understanding of the luxury market
- Proven experience owning budgets, forecasts, and in‑season trading decisions
- Strong Excel skills are a must; PowerPoint proficiency and BI tools a strong plus
- Confident presenter with strong commercial judgement and stakeholder‑management skills
- Comfortable operating in a high‑pressure, fast‑paced environment
Key Competencies
- Commercial ownership and accountability
- Strong execution focus
- Digital wholesale & Pure Player expertise
- Product passion and luxury brand stewardship
- Clear prioritisation and organisation
- Confident, collaborative communication style